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Friiway Offer Stromer E-bike Subscription in Bay Area

Friiway are to offer ‘premium e-bike subscriptions around California’s San Francisco Bay Area’ via their partnership with speed pedelec pioneer, Switzerland’s Stromer.

Founded in 2023, Friiway claims it is ‘the first service in the U.S. to offer subscriptions of premium e-bikes, like Stromer’s ST2 Pinion, and do this through partnerships with local retailers.’

The bikes are available on a month-to-month basis without the committing upfront cost of
purchase. Moreover, insurance and maintenance are built in. Every Friiway bike is covered
for theft and damage, and if you need repairs or a tune up, your local Friiway retailer will
take care of it. To future proof your experience, you can apply 15 percent of subscription to a
bike purchase at your local Friiway retailer.

Friiway has partnered with The New Wheel as the brick-and-mortar customer service hub.
The New Wheel is an award-winning retailer serving the Bay Area e-bike community for
over ten years, with three locations: San Francisco, Oakland, and Marin.

On offer will be the remarkable Stromer ST2 Pinionwith a 6-speed gearbox from Pinion, Gates Carbon Belt Drive, and individually adjustable stem. Freeway are also offering the premium quality Riese & Muller Multitinker. The bikes are priced from $229 and $259 per month respectively.

Ride1Up Roadster V2 Gets a Throttle

Gizmchina reports how one of Ride1Up’s best value models now has the option of a throttle:

‘Originally priced at $1,095 and known for its stripped-down, commuter-friendly design, the Roadster V2 now has a Gravel Edition with added features, pegging it at $1,345. While that’s a few hundred dollars more than its base version, the Gravel Edition still qualifies as one of the most affordable Gates-driven e-bikes on the market. The addition of the thumb throttle ups the convenience for urban commuters, allowing them to navigate city streets with ease.’