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Rocky Mountain Bicycles and Propulsion PowerCycle Inc. have had a long-standing and exclusive partnership since 2017, with Rocky Mountain being the sole user of Dyname’s eBike motor systems for its Powerplay models. However, recent changes have shifted this dynamic. In late 2024, Rocky Mountain applied for restructuring due to pandemic-related financial difficulties, leading to a change in ownership and the termination of its exclusive licensing agreement with Propulsion PowerCycle Inc. While Rocky Mountain will continue to use Dyname motors in its Powerplay bikes, the motors are now available for other brands to incorporate into their eBike designs.
Propulsion PowerCycle Inc., founded in 2009, has spent 16 years developing compact, high-efficiency motors, torque sensors, and integrated battery systems. The Dyname motor system, introduced in 2017, became synonymous with Rocky Mountain’s Powerplay eMTBs, including models like the full-power Instinct Powerplay, the kids’ full-suspension Reaper Powerplay, and the recently released lightweight 2025 Instinct Powerplay SL. These bikes have earned widespread acclaim for their performance and system integration, with the Instinct Powerplay SL and its Dyname S4 Lite motor even winning the Innovation and Integration Award in Germany.
With the exclusivity agreement now ended, Propulsion PowerCycle Inc. is poised to expand its reach by partnering with other bike manufacturers. This move opens up opportunities for more brands to integrate Dyname’s well-regarded motor systems into their eBike offerings. While Rocky Mountain remains a key user of Dyname motors for now, the eBike market could soon see Dyname systems appearing on bikes from other manufacturers. The industry will be watching closely to see which brand becomes the first to collaborate with Propulsion PowerCycle Inc. and leverage the Dyname system’s high-performance capabilities. For updates on this development, stay tuned.
